Adidas | Snow Run VR Experience
UX DEVELOPMENT | COMMUNICATION - CREATIVE AND PRODUCTION | PROJECT MANAGEMENT
To Promote the Adidas Climaheat new collection items, a VR booth has been set up in Causeway Hong Kong to get more public attention.
The idea of this project is to allow participants to experience running in the snow by wearing the product in order to promote function of the new collections item.
A strong communication has been established in between both internal and external , creative and production in order to ensure the project can be delivered on time.